Unilever’s green claims face UK watchdog probe

Published

8 minutes ago

Dove soap and Marmite-maker Unilever is being investigated over its environmental claims, amid concerns shoppers are being misled.

The Competition and Markets Authority (CMA) says Unilever may be overstating how "green" certain products are.

Unilever makes household names such as Cif, Dove and the deodorant brand Lynx.

CMA boss Sarah Cardwell says she is worried consumers are being misled by "so called 'green' products that aren't what they seem".

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